Basic SEO Tips for Beginners
Seo Tips by seo trainer and ConsultantD Hari Babu
Monitor your search standards to know if your SEO efforts are working perfectly. Monitor your website for page rank with Google toolbar, Alexa Ranking and submit your website for Google webmaster tool. It’s also important to check and track where your visitors are coming from and the search terms they’re using to find your web site.
You should be conscious of placing appropriate keywords throughout every aspect of your site: your titles, content, URLs, and image names. Think about your keywords as search terms — how would someone looking for information on this topic search for it? Do a proper research on keywords by keyword research tool.
The Title Tag and Page Header: These are the two most important places to keep your keywords. Beware that placing ridiculous amounts of keywords on your web site will get you labeled as a spammer, and search engine spiders are programmed to ignore web sites guilty of “keyword-stuffing.” Be strategic in your keyword use.
Internal Links😕 The other best Strategy for SEO is integration of internal links into your web site; it is an easy way to boost traffic to individual web pages.
Make your Anchor text seo friendly: ?”The more relevant words point to a web page, the more likely that page is to appear in search results when users run a query with those terms.” As with all other SEO approaches, be sure your links are appropriate, and be careful not to cross the line into excessive linking. Don?t make your visitors annoyed.
Adding a Site Map 😕 Add sitemap to your website, place all the main links in the sitemap page. It makes easier for spiders to search your site.
Keywords in Url: Make your URLs more search-engine-friendly by naming them with clear keywords.
Avoid Flash😕 Flash might look pretty, but it does nothing for your Search engine optimization. “Frames, Flash and AJAX all share a common problem. Don?t use Frames at all and use Flash and AJAX sparingly for best SEO results. If you absolutely must have your main page as a flash page or one big image, place text and navigation links below the fold.
ALT TAGS: Search engine Spiders can only search text, not text in your images, which is why you need to make the words associated with your images as descriptive as possible. Adding an “ALT” tag allows you to include a keyword-rich description for every image on your site. The visible text around your images is valuable for SEO
Fresh Content: Your content needs to be fresh updating regularly and often is crucial for increasing traffic. The best web sites for users, and consequently for search engines, are full updated and useful information about a given service, product, topic or discipline.
Blogging: One way to ensure that your web site gets new content on a frequent basis is to integrate a blog.
Social Media Optimization : You should be distributing links to fresh content on your site across appropriate social networking platforms. Whether displayed on your company’s account, or recommended, re-tweeted, and re-distributed by someone else, this strategy exponentially multiplies the number of places where visitors will view your links. An easy way to direct more traffic to your web site is by developing relationships with other web sites.
Link Building: Personally ask the webmasters of well-respected sites if they’ll include a link to your site on theirs. Be sure to return the favor to them by giving? a Back Link. Then everyone wins! Ensure that your partner has a good web-reputation. ?Avoid “link farm?, this may lead to penalization in search engines.